About Us

Simone Ward

President and CEO

SLW Strategies -



Simone L. Ward is the President and the CEO of SLW Strategies, a strategic political, executive coaching, training, facilitation and team development firm.  She is the former Executive Director of the Women Effect Fund (WEF) and the Women Effect Action Fund (WEFAF) fighting for economic justice. Most recently served as the Florida State Director for Hillary for America, the largest battleground in the country.  Prior to the campaign, she served as the National Political Director for the Democratic Senatorial Campaign Committee (DSCC).

With a strong commitment to electing female candidates, she has served in senior leadership roles for 3 U.S. Senate candidates including Campaign Manager for the historic re-election of U.S. Senator Barbara Mikulski, the longest serving female member of Congress and first female chair of the Appropriations Committee.

Ward, a four-term veteran of the Democratic National Committee (DNC) is the former National Constituency Director and Director of Women’s Outreach.  She also served as the Vice President of Public Affairs for Planned Parenthood of New York City (PPNYC).

In 2007, Ms. Ward worked as a Senior Regional Political staffer at EMILY’s List.  She currently sits on the board of directors for the Higher Heights for America, Democratic/Global GAIN, End Citizens United and U.R.G.E.  Ms. Ward has served as a guest lecturer at Harvard Kennedy School of Government, Georgetown, Trinity and American Universities. She was raised in Kansas City, Missouri and currently lived is Washington, D.C.